![]() In addition, the FCRA also grants you the right to access, dispute, and correct your data. The Fair Credit Reporting Act (FCRA) sets guidelines for how data brokers collect and use consumer information. □ Did you know? Aura automates - using Privacy Assistant - the process of requesting data broker websites to remove your data from their collections. For example, data brokers may compare public records and fraud reports to validate someone’s identity and address. Data enrichment: Supplemental information from third-party sources are then mapped at this stage.This process helps create a detailed description of each person. Profile creation: After filtering, the brokers append information such as age, gender, location, and purchasing behavior among other vectors.Vendors that sell to other businesses also segment data based on attributes like industry, company size, revenue, and job titles. They identify demographics with shared interests, behaviors, and more. Data segmentation: The brokers then use data management platforms (DMPs) to filter this data.This data is gathered from what’s publicly available on the internet, furtively through software development kits or SDKs, and algorithms that can predict data points. Data collection: Data brokers use various sources to gather information including your name, date of birth, phone number, address, and marital status.These data brokerage companies can build detailed dossiers about you - eventually seen on “white pages” or people-search websites - including demographic information, contact details, and even health records. How Do Data Broker Sites Collect Personal Information?ĭata brokers collect personal data by using a combination of scraping tools, online forms, and publicly accessible websites. Understanding privacy policies and opt-outs could be your only way to navigate the murky waters surrounding data brokers. Scammers can just as easily buy sensitive consumer data from vendors on the open market.Īs a result, you’re left vulnerable to identity theft, hacking, and the damaging consequences of discriminatory algorithms and biases. ![]() To make matters worse, it’s not just legal entities that buy from data brokers. Constitution prevents the government from accessing your sensitive data without due process, there are few laws that regulate the purchase of such data from data vendors. ![]() Also known as information brokers, these companies package and sell the data to other businesses, marketers, and even government and regulatory agencies. Data brokers are companies that collect and aggregate vast amounts of personal information.
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